Successful e-commerce stores stay relevant to their customers by providing an experience, not just a transaction. UX (user experience) is established as a way of removing friction points during the buying process, but can AI provide a much deeper and meaningful experience for your customers?
In this episode of the untitled SEO podcast, we are joined by Alan Gormley, founder of Shopbox. Shopbox claim to be redefining the online shopping experience, and during this episode, Alan explains the technology (and evidence) that backs up that claim.
Alan has developed AI in the context of retailer data intelligence for over twenty years and shares insight into how companies like Netflix have radicalised customer experiences without most of us even noticing. He also explains the technologies that can help drastically reduce CPA and customer retention costs.
We also discuss the maturation of AI and what is holding back the development of similar emerging technologies.
