How do you do SEO if Google keep moving the goalposts

Video transcript

So how do you do SEO if Google keep moving the goalposts? Well, the fact is Google don’t keep moving the goalposts. They just get better at understanding what quality and authority is. So if you’re really worried about all the algorithm updates, think about what you’re doing. Are you putting quality out or are you trying to fool Google? Don’t bother.

Last Updated on October 26, 2023